Game Development Games Marketing/Business

Why itch’s Creator Day is so Important is a very indie-friendly platform, featuring a “collection of some of the most unique, interesting, and independent creations you’ll find on the web.”

Today is’s 2023 Black Friday Creator Day, which kicks off their Black Friday sale this weekend. Creator Day

It’s not the first Creator Day they had this year, but each time they hold one, it’s a helpful boost to the indie game developers who sell their games on the site since will take no cut of all sales for 24 hours.

That extra cash translates into more support towards the indie game developers. Unlike major game publishers and developers, indie game developers are usually not flush with cash, and taking home just a bit more on each sale is significant for the indie.

It could mean as much as allowing that indie game developer to have a better chance at a sustainable business, and also as much as perhaps just paying for some of their groceries this week.

Personally, as an indie game developer myself, I am definitely not flush with cash nor am I making a sustainable living with my game development efforts, but’s Creator Day sales do give me an opportunity to talk about the games I sell on there, and so far most of my very few sales this year have come from Creator Day sales on their platform.

Here’s my shameless plug for my own games:

Here’s Toytles: Leaf Raking, which is on reverse sale:

And you can name your own price for Toy Factory Fixer:

And I would strongly encourage you to check out other games, too.

So if you are planning on getting any games, either for yourself or your loved ones, get them today at You can find some very unique games and make a major difference in the lives of those who make them.